Say it with a one-click live demo

Posted on Sunday, April 06, 2008

Today, I launched a one-click live demo of Meiraware Business (a simple and easy invoicing application). Why a live demo? In my opinion, screencasts and/or screenshots is a distant second to actually using an application. Screencasts - I don't want to be guided through by someone who knows what they're doing. I want to get in there and click where I want to click. If I truly believe my application is easy, why do I need to guide you through it? Screenshots - make the page look nice, but never show what the application is really about.

Here are the steps to check out Meiraware Business:

1. Go to http://meiraware.com
2. Click try a demo account

That's it. No email address, no personal information. When you are finished, close your browser.

In some situations, it may be difficult or impossible (not web-based) to provide a live demo. However, if you have the option to offer a one-click live demo, do so. People will hang around longer to see what your application is about.

Jayme

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